During my senior year of college, my Brand Design & Communication capstone class and I researched, developed, pitched and gained approval for a $15,000 visual redesign of the Park School of Communications building to enhance current and prospective student experience.
New redesign elements include a Park School historical timeline feature wall, interactive designs, wayfinding, and inclusion of Ithaca College branding.
After the class ended in the fall semester, I was invited to continue research, development, and design of the historical timeline feature wall in the spring semester. My last semester was busy with archival research, faculty interviews, and collaboration with the college archivist. The timeline is scheduled for installation in August 2026.
Presentation for the Whalen Symposium & Ithaca College's Marketing Department

Made in collaboration with Louis Pratt, Sophia Bartolomeo, Ian Shay, Ashley Vandenbrouck, Stella Mirwald, and the Brand Design & Communication Lab

Timeline Design
Timeline Mockups
Implementation of Suggestions 
Redesigns Taking Place
Redesigns Taking Place
Repainted Studio Doors
Repainted Studio Doors
Repainted Elevator
Repainted Elevator
Skylight Painted Blue
Skylight Painted Blue
Behind the Scenes Photos
Presenting at the Whalen Symposium
Presenting at the Whalen Symposium
Workshop in Comm Team
Workshop in Comm Team
Research in the Archives
Research in the Archives
Presenting at the Whalen Symposium
Presenting at the Whalen Symposium
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